Logo 23 Jul 2026

Beijing sits tight on its consumer trade-in program as it loses steam

Subscribe to keep reading.

Sign up to stay briefed on what the Chinese government is doing, thinking, and saying.

Already a subscriber? Log in.

Beijing's consumer-goods trade-in program is dying a slow death. On July 22, the commerce ministry (MofCom) revealed that the flagship consumption-boosting program drove RMB 1.1 trillion in related sales in H1 this year – nearly 30% less than in 2025. The slowdown surprised no one: Over the previous...